Our Team

Les Goldstein

President, Investment Advisor Representative, MBA

Les Goldstein is the founder and president of Personal Financial Strategies, Inc., located in Park Ridge, IL. Les' mission is to help all Personal Financial Strategies, Inc. clients create a retirement lifestyle for themselves and to leave a meaningful financial legacy for their loved ones. This includes identifying our clients' personal financial needs, wants and wishes, building and monitoring proper asset allocation structures, helping to generate the income needed during retirement, helping to lower income taxes, and preserving their assets for their beneficiaries.

Les has been in the financial services industry since 1983. A former vice president with a major investment firm, Les is now an independent financial consultant with a financial-planning investment firm. This independence gives Les and his associates the ability to properly advise clients without the need to sell a certain investment or insurance product or generate a certain level of commissions or fees.

In addition to working with a select group of families in the Chicago area, Les is also an Adult Education Educator at Oakton College in Skokie, and Wright College in Chicago, where he teaches courses in retirement and financial planning. He also is a frequent lecturer in the Chicago public library system and at Smart Money conferences sponsored by the Illinois State Treasurer's office.

Les holds his investment licenses through Securities America Corporation, a member firm of the Financial Industry Regulatory Authority (FINRA) and the Securities Investor Protection Corporation (SIPC). Les and Personal Financial Strategies, Inc. are members of the Financial Planning Association and the Million Dollar Round Table, an organization dedicated to educating insurance professionals in order to better serve the needs of the public.

Les' academic background includes two Bachelor of Arts degrees from Indiana University and a Masters degree in Business Administration from the University of Illinois at Champaign-Urbana. He lives on the northwest side of Chicago with his wife Lisa and his sons Jared and Michael. His hobbies include playing and coaching basketball, reading, fishing, skiing and spending quality time with family and friends.

Les believes that the key to the success of PFS' clients is based upon the depth of the personal relationship that we have with each and every client.  Financial planning and investment management is not "One size fits all", and it will never be that way at PFS.  "We Care Moretm" is not just a phrase that we trademarked.  It is what we live by, each and every day of our lives.   



Robert M. Hart, CFP®, CLU, ChFC


Robert Hart is the vice-president of Personal Financial Strategies, Inc. and has worked in the financial services industry for over 31 years.

He brings to the team his commitment to comprehensive financial planning with an emphasis on pre-retirement accumulation, distribution-preservation strategies and legacy creation. Robert and his team pay particular attention to retirement income sources vs. needs when developing investment portfolios. Longevity planning is a critical component in portfolio design.

Robert began his career with Nuveen Investment Bankers in 1986. He was a Financial Advisor with American Express Financial Advisors for nine years, Morgan Stanley for five years and a boutique Chicago wealth management firm before joining Personal Financial Strategies in November 2007.

Robert earned his Bachelors degree in Finance from Lewis University. He is insurance licensed in Illinois and holds his investment licenses through Securities America Corporation, member FINRA/SIPC. After completing the College for Financial Planning's education program, he earned the Certified Financial Planner - CFP® professional designation in 1993. In 1995, Robert earned both the Chartered Life Underwriter - CLU and the Chartered Financial Consultant - ChFC professional designations granted by the American College in Bryn Mawr, PA.

Robert is very proud of his role at PFS, helping every PFS client to answer the questions "What's important to you about money?", and "What's missing from your comprehensive financial plan that, if it was in place, would make the greatest impact on your life and the lives of your loved ones?"

Robert resides on the northwest side of Chicago where he was born and raised and enjoys the Chicago Museums, Navy Pier events, bike riding along the lakefront and dining-out at the fine restaurants in the Chicagoland area.

Richard J. Heuberger

Financial Consultant

Richard J. Heuberger is a Financial Consultant with Personal Financial Strategies, Inc. and a Registered Representative of Securities America Corporation. Rich has over 30 years of experience in consumer businesses in the Chicago area. After selling the last of his companies, he joined the financial service industry over a dozen years ago. He is knowledgeable in tax reduction strategies, investing for income, and college planning for grandchildren. He also has helped clients to sell investment property they no longer wish to manage, defer current taxes on the sales proceeds, and generate monthly income from the sale.

During his 15 years at PFS, Rich is very proud of the comprehensive relationships that he has with his clients.  "I get called all the time", Rich says, regardless if the event is a wedding, a birth, or the passing of a long-time client."  "It is truly an honor to be part of the life and death events of  clients who often become friends." 

Rich lives in Evanston, IL with his beautiful and successful wife Elaine, and their two dogs Stella and Cooper. In his free time, Rich enjoys fine wine, a good cigar, and collecting artwork from up and coming Chicago-area artists.  

Ivan Havrylyan

Financial Consultant

Ivan Havrylyan is the newest addition to the Personal Financial Strategies, Inc. team. Ivan's mission is to help all PFS clients achieve their short and long-term financial goals. Using his academic skills and the experience of the PFS team, Ivan aims to identify client's needs, wants and wishes in order to create an individualized financial planning and investment strategy.

Ivan has been in the financial services industry since 2008. His experience includes working in both banking and consumer finance. In addition, Ivan was a co-founder of a successful, small business located in Mount Prospect, IL.

Ivan graduated in 2012 with Honors from Northeastern Illinois University with a Bachelor's degree in Finance. Among his academic accomplishments are: Deans List Fall 2011, Deans List Fall 2012, and a cumulative GPA of 3.69/4.0. His studies were especially focused in personal finance, with a particular emphasis on investment strategies, market and security analysis, derivatives, and portfolio allocation.

Ivan often shares with clients that "In school, it was all about the numbers.  After joining PFS back in 2012, I quickly came to realize that the numbers come second.  It's really all about people, and what matters most to them."

Ivan resides in the Deerfield, IL. In his very few moments of free time, he enjoys fishing, cars, spending time with friends and family, and his dog Dozer.

Gregory P. Turza, JD

Gregory Turza Gregory is an attorney, practicing exclusively in the field of estate planning, post mortem estate administration, and elder law. A member of the Illinois State Bar since 1974, Mr. Turza is also admitted to practice law in Indiana and California. Greg is a member of Wealth Counsel, and is the co-chairman of the Education Committe of the Illinois/Wisconsin Estate Planning Forum.

Since 2007, Greg has helped over 200 PFS clients create individualized estate plans for themselves and their beneficiaries.  Over the years, Greg has corrected many poorly-drafted estate plans that would have unintentionally disinherited beneficiaries, or ended up in a court battle between loved ones.  "Some of my greatest satisfaction comes from cleaning up problems that PFS clients didn't even know they had, the result of poorly-written wills and trusts done by less-expert estate planning attorneys".

Greg is a long-time resident of Skokie, IL.  His passions include ballroom dancing, reading and enjoying college basketball.

Visit Greg's page Here

Amanda McCarthy

Client Services Manager - Law Offices of Gregory P. Turza

Amanda has worked with Estate Planning Attorney Greg P. Turza for almost a decade, providing crucial follow-up with clients and helping them navigate through the nuances of planning, paperwork and legal terminology that can sometimes prove a stressful part of laying out a precise and thorough estate plan. A self-described "efficiency expert", she is also a cordial and passionate part of the PFS team who never wavers in her commitment to excellence. Amanda graduated with honors from Northeastern Illinois University in 2011, and was a recipient of the prestigious Presidential Scholarship.

She stresses the values of transparency and communication in providing both comprehensive and warm service to anyone that walks through our doors.

Lawrence P. Brown, CPA, JD

Larry received his law degree from IIT-Chicago Kent College of Law in 1975 and his CPA designation from the University of Illinois in 1982. Larry won the Gold Medal on the Illinois CPA Examination for the highest score in Illinois, and also won the Elijah Watts Sells Award for being in the top 120 highest scores in the USA. He has been assisting Les Goldstein's clients for almost 30 years.

Larry's practice is focused on income tax preparation and planning, and real estate closings for his clients.  He works closely with many PFS clients, helping Les Goldstein and the PFS team to deliver on Les' promise of "one-stop financial shopping" for every interested PFS client. 

Larry and his wife Judy live in Deerfield, IL.  They enjoy frequent traveling as empty-nesters, but always look forward to spending time with Stephanie and Jamie, their beautiful daughters. 

Anne Wallenberg

Executive Assistant

Anne Wallenberg has recently joined Personal Financial Strategies.  She comes to us with 20 years of experience in the financial-insurance industry.   She has worked in all areas of office administration, specializing in Customer Service.  Anne is dedicated to her work and to her family. 

Anne lives in Glen Ellyn, IL and enjoys spending time with her husband and three daughters.   As a family they love to go skiing, camping, and attending plays and musicals. 

Sheri Adelson

Executive Administrative Assistant

Sheri Adelson started at Personal Financial Strategies in October 2011 as an Administrative Assistant to the President, Vice President and Office Manager. Sheri takes on many roles as an experienced hard working administrative professional with a diversified background. She has strong organizational, customer service and communication skills. These are all qualities which she takes pride in. Sheri understands the ability to meet deadlines and the importance to complete projects on or ahead of schedule. She prides herself as a quick learner, dedicated to her employers and is an excellent team player.

To sum it up: "The most important quality for success in this job is discretion and attention to detail because you are dealing with people's finances and their lives present and future".

Alex Groeper

Director of Marketing and Technology

A biochemist by education, and former private tutor for undergraduate medical students, Alex joined Personal Financial Strategies, Inc. in March of 2014, initially working as an adjunct assistant during the summer of 2014. Soon afterward, Alex began to apply his organizational and technological skills to the company's new suite of electronic services and software, working on everything from website maintenance and client access portal management to case scenario modeling and new media generation.

Alex directs his focused and logical problem solving skills towards virtually any challenge he is handed, and takes great delight in the detail-oriented nature of his work. "Our model at PFS goes beyond the one-size-fits-all retirement planning approach and makes use of a diverse spread of assets inside and outside the market. As such, it is even more crucial that we are able to provide our clients with accurate and consolidated reports on their holdings and make them accessible at any time."

Alex lives in upper Chicago proper, and in his spare time, enjoys practicing internal martial arts, reading, and dabbling in graphic design. He continues to further his more scientifically-minded pursuits through his personal research, and collaboration with friends in the field of medicine.

Daniel Bondinell

Medicare Consultant

Daniel Bondinell is the newest member of the Personal Financial Strategies, Inc. team.  Daniel is a Medicare expert, with a passion for helping folks age 65 and older understand and successfully navigate our country’s ever-changing and confusing healthcare system.

Daniel has been in the financial services industry since 2003.  He got his start with American Express Financial Advisors and then joined New York Life as a financial planner. Over the years, Daniel has worked with hundreds of clients, in many different areas of insurance and financial planning.

Since 2010, Daniel has focused his efforts solely in the area of Medicare Planning.  This has resulted in his comprehensive knowledge of Medicare, Medigap and supplemental policies including prescription drug plans and Advantage plans under Medicare.  As a result of his knowledge and experience , Daniel  frequently consults with financial advisors  on the many Medicare Planning choices open to their   clients. 

Daniel now works as an independent Medicare insurance advisor, representing many of the major insurance companies in the USA. He is always happy to make sure that the people that he works with have the information they need to make an informed decision about their Medicare coverage, with the goal of providing e individuals with peace of mind.

Daniel, his wife Janice, and their 3 children live in Schaumburg, Illinois.  When he is not chasing after his kids through Target or building out the Medicare plans for his clients, Daniel enjoys golfing, tinkering with computers and being his family’s unpaid home mechanic.

Please feel free to reach out to Daniel directly to discuss your Medicare insurance planning needs.  He can be reached at the number above if you would like to schedule a complementary consultation.